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Category Archives: User Experience

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UX Design – From Concept to Complete Game

UX Design – From Concept to Complete Game
This is the question that often comes up when I tell people what I do for a living. And if I try to explain what my job is really about, I often see them scratching their head, and I end up cutting it short. However, the reality of what I do is much more complicated…
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UX: The importance of understanding the psychology of the user

UX: The importance of understanding the psychology of the user
Users interact with and experience products and services and a company must understand the interaction and influence that users lay over the success or failure of a product in the market. All too often, business owners and product developers ignore the importance of understanding UX psychology and customer’s “unpredictable” needs. In spite of everything, for…
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